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An art blog by Jon Coffelt on The Whole 9

Jon Coffelt, highly acclaimed artist, activist and curator, is a former gallery owner living and working in Manhattan. Coffelt decided to keep his distinctive Southern drawl.

“It’s The End Of The World As We Know It”

The young MFA reign in art galleries is over!

Since the uber-success seen by art stars Dana Schutz and Jules de Balincourt and very few others, many galleries have bet the bank on a whole collective of new, unknown, MFA toting artists from the top art schools and colleges with no track record nor experience.

In a recent article in the New York Times,  http://www.nytimes.com/2008/07/25/arts/d…] “How Soon Is Now?,” Roberta Smith suggests that there is no point in spending time on “professional development” or learning how to advance one’s work in the marketplace if artistic development is not well under way…. Aspiring artists need to expose themselves to the sheer intensity and variety of art, to learn what they love, what they hate and if they are actually artists at all.  Smith said most of these kids should go and ask for their money back. Many of these artists feel they are doing original work when in fact it is nothing more than a rehash of things any decent artist understands in historical context.

With the closure of Clementine Gallery in Chelsea, to the rash of other galleries in dire straights at the moment, so many have bet the farm on these young artists putting their galleries in jeopardy. Many felt so strongly that they risked too much for way too little. Galleries are beginning to realize that art like any other field should be about selecting artists who are not “one-hit wonders” but stable, responsible and dependable artists who have experience too. Temperance takes an amount of time. Artists with proven track records are tempered and understand the responsibility to their galleries. They know this is a two-way street. It’s time for galleries to be more responsible to their collectors and exhibit artists with more proven track records. Running an art gallery should be serious. It is definitely hard work and with diligence it pays off.  What are your thoughts?

  1. Universities should be more selective as to who they allow to graduate. The perceived value of your MFA will diminish if the granting university subsequently floods the market with those who are not up to the task.

  2. no different than it’s ever been jon; gallery owner’s egos generally don’t like to be challenged- maybe now that business isn’t so great, they may start to remember that without good product, they won’t make money. Too often the glamour of having what may be the next big thing overshadows, consistency. Slow and steady wins the race, so like many artists i know, i’ll continue to focus on new work, new contacts and direct sales to clients and desingers rather than fitting into a gallery system that only seems to recognize blue chip and random installation without form or function- That being said, I look forward to the next solo show i sealed the deal on last week.

  3. but what a monumental job to be able to recognize what will end up being perceived as original and ground-breaking. betting on horses is probably more of a sure-thing.

  4. hey jon: i’m with you! i wrote something similar to this in spirit on the myartspace blog last week, but geared towards those young artists and what they might do, and giving it a historical context. would be keen to hear your thoughts…
    http://www.myartspace.com/blog/2008/11/more-on-economy.html

  5. ACTUALLY, JON, YOU ARE CORRECT. IT IS “IT’S”, WHICH IS SHORT FOR “IT IS”…. AS YOUR LINE READS…”IT IS THE END OF THE WORLD….”

  6. I got that line from an REM song. It does fit the bill nicely.
    How are you doing these days Ray?
    Great to see you on here

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