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A creative blog by Tracy Larrua on The Whole 9

Tracy (or Trace, as friends call her) Larrua lives and works between Hawaii and L.A. A seasoned pr/marcom specialist who has worked primarily in the hospitality and entertainment industries, she enjoys teaching her “Get The Word Out” pr workshops and volunteering her time with non-profits. When not glued to her sassy MacBook, you can find her relaxing at the beach, enjoying live theatre, or at a BBQ with friends.

Monthly Archives: August 2010

An Inside Look At The Media Grid

As a publicist, I’ve pitched to “the other side” my entire life. ¬†You know, journalists and the like, persuading them to cover stories from concerts to food, art to fashion, tourism to non-profits, and everything in between. Sometimes during the process you get to know the journalist a bit more than just their name, [...]